Tag Archives: California

2017 Emmy Awards!


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Image result for Football Game Day appetizers

Afternoon folks!  Another weekend flew by in the middle of September with Autumn starting in just FOUR days.  I certainly enjoyed munching on game day appetizers while watching the Pats kick ass yesterday (36-20 baby!).  Other than watching my favorite football team, I also checked out the 69th Prime-time Emmy Awards.

Image result for 69th primetime emmy awards

Image result for 69th primetime emmy awards

Ah yes, the Primetime Emmy Awards – a glitzy and glamorous night celebrating the very best in television.  It’s the one night where all the trending series battle it out for the Emmy Award.  27 categories were featured in last night’s event, with awards ranging from outstanding writing to outstanding lead actor.

Here were some of the major winners of the 69th Primetime Emmy Awards:

The Handmaid’s Tale

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Image result for 69th primetime emmy awards Elisabeth Moss

Image result for 69th primetime emmy awards Elisabeth Moss

Racking up five Emmy wins was Hulu’s The Handmaid’s Tale.  Elizabeth Moss (Peggy Olson in Mad Men!) won for lead actress in a drama series while Ann Dowd won for supporting actress for her role as Aunt Lydia.  Not only did The Handmaid’s Tale win awards for outstanding writing and directing for a drama series, but it also won for overall drama series as well.  It’s interesting to note that The Handmaid’s Tale was on Hulu, a popular streaming service among television viewers.  Hulu is one of few streaming services that is slowly dominating the list of Emmy nominations.

Big Little Lies

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Image result for 69th primetime emmy awards Big Little Lies

Another major winner was HBO’s Big Little Lies.  The limited series dominated their competition with five Emmy wins (even beating Feud: Betty and Joan, which racked up ten Emmy nominations!).  Nicole Kidman and Laura Dern took home awards for their roles as well as Alexander Skarsgård for lead actor.  HBO’s newest show even took home the award for outstanding limited series.  Even as streaming services like Netflix continue to climb up the ladder, HBO continues to be the most dominating network to win the most awards.

Feud: Betty and Joan

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Image result for feud bette and joan gif

Even though Feud: Betty and Joan didn’t take home any awards this year, it’s interesting to point out that the limited series received ten nominations.  FX series did take home Emmys in the past (for American Horror Story and American Crime Story: The People vs. O.J. Simpson), but they were up against some heavy hitters up there.  Hopefully Ryan Murphy’s next series will stand out more towards its competition for the next award show.

Black Mirror: San Junipero

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Image result for netflix black mirror san junipero

Image result for netflix black mirror san junipero

Going back to the subject of streaming services, Netflix snagged some Emmys as well.  The fourth episode of Black Mirror titled ‘San Junipero’ won two awards – outstanding writing for a limited series and outstanding television movie.  As dark as Black Mirror can be, ‘San Junipero’ was one of the more optimistic episodes that featured a beautiful love story between Yorkie and Kelly.  It was one of the most praised episodes of the season and now it took home Emmy awards.  This is just another instance where streaming services (Netflix, Amazon, Hulu) are dominating the list.

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That’s the highlight for some of the biggest winners/nominations for the 69th Primetime Emmy Awards.  Netflix and Hulu are gaining more recognition for their popular series, yet primetime networks like HBO continue to dominate the competition.  We’ll definitely have to keep watch of what surprises the streaming services have in store for us next year.

Who knows, Netflix and Hulu could become the dominating TV networks in the future!

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Cannabis Strain Cheat Sheet


Image result for Lemon Skunk Weed

Image result for Grape OX Weed

If you’ve been consuming a lot of cannabis, you would notice that each new strain contains a different flavor and smell within the product.  Some flowers give off a pungent aroma while others taste similar to a grapefruit.  You’ve probably had a joint containing Lemon Skunk and noticed the jolts of energy rushing up and down your body.  With more strains being discovered every year, new flowers are popping up in dispensaries for customers to try out.

Image result for Grapefruit Weed

This is actually not a coincidence – some cannabis strains actually DO smell/taste like a grapefruit.  With that being the case, does this affect cannabis’s usability as a healing product?  If yes, then how so?  Is there a simpler way to browse through over hundreds of cannabis strains to choose from?

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To start off this interesting point, I’d like to say this right now – this post will NOT get complicated!  You don’t have to become a world-class cannabis connoisseur to understand the workings of terpenes within cannabis.  This is will be getting down to the basics, not be a lesson in Advanced Cannabis Chemistry III.

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Back to the questions — these myriads of flavors definitely affect cannabis’s usability.  Each strain’s effect will be based on its terpene content.  Remember my post back in April when we took a tour of the terpenes found within cannabis?  If you haven’t, then you’ll probably want to start the journey here.

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Image result for Myrcene

Various terpenes (Caryophyllene, Limonene, Linalool) contain differentiated effects.  Limonene provides a mood-elevating effect while Myrcene has a sedating effect that will have you glued to the couch.  Not only are these terpenes featured within cannabis strains, but they are also found in other edible items.

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Image result for Soccer Mom Oranges

Here’s a perfect example of terpene flavors overlapping among various edibles.  Let’s suppose we have an orange in the morning.  We either drink orange juice or eat an orange with our meal.  Consuming oranges has a lot of amazing health benefits, with one of them being that it gives us lots of energy in the morning.  Ever wonder why soccer moms/dads packed oranges for the team each game?  Eating those orange slices is PERFECT for that jolt to start running around the soccer field.

Image result for California Orange Weed

Now let’s move on to our strain of California Orange.  California Orange is a 50/50 indica/sativa hybrid strain that produces a sweet citrus aroma.  Consuming some California Orange will produce an upbeat, clear-headed effect that will leave you energized for the day.  It’s the citrus, orange aroma from the terpene profile that will induce the energizing effects of the California Orange.  Other than loading your body up with some THC, you’re also ingesting some healthy terpenes that come with amazing benefits.

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Image result for Orange Juice

Just like the orange juice you have in the morning, California Orange will produce the same energizing effects.  The same goes for other strains and their various terpenes.  Vanilla Kush has some sedating effects because of its vanilla-like taste.

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If you’re ever confused about what cannabis strain is right for you, then think about what edible items produce similar effects.  Drinking coffee will keep you going and focused, so a strain with a coffee flavor would be right for you (like Chocolate Thai or LA Chocolat!).  Most berries will leave you relaxed, so consuming Blueberry Kush or Grape OX would be good for the night.  Your search for the right cannabis strain is based on the right terpene profile that is in other edible items (see how simple this can be?).

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Image result for Grape Weed

So that’s the ‘cheat sheet’ of discovering the right cannabis strains for you.  Lemon-scented strains will keep you energized while scents of grape will leave you glued to the couch for a while.  Just remember what terpenes are good for a certain situation and you are just one step closer to finding the right cannabis for you.

That’s all for today.  Hope you enjoyed this simplified process of discovering the right cannabis strains!

Nipton’s Green Rush!


 

Image result for nipton california

Image result for nipton california

Deep near the border of Las Vegas lies Nipton, a small town in San Bernardino County.  This California desert town sits within 120 acres of land featuring a general store, hotel, and school house.  It’s one of those ghost towns within the Mojave Desert area with a small population (even smaller than Ipswich!).  Even in this 21st century, we still have ghost towns lying around the wild wild west.

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Image result for Ghost town

Instead of dribbling on about the picturesque landscape of Nipton, this PR topic is on the golden opportunity that lies within desert towns (pay close attention to the term ‘golden opportunity’ throughout this story!).  Since these towns have a very low population rate, tourism is the key strategy for keeping these unique towns going.  There are still customers that would enjoy taking a trip to deserted towns to get away for a while.  Deserted towns have that nostalgic western feel, taking people back to simpler times.

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But with a ghost town like Nipton competing with big-time cities like Los Angeles or San Francisco, tourism competition can be heated around California.  And with many more Americans taking less vacations these days, the strategies to attract tourists become much more complex.  Businesses are testing out new tricks to attract the new and younger tourists (i.e. unique hotel bars with assorted craft beers, food tours, and even flavored water!).  Nipton is revolutionizing their tourism strategy by changing from being a ghost town to being a pot town.

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Image result for American Green inc

It’s official, folks – this California ghost town is going to pot…LITERALLY!  Cannabis-focused technology and growing firm American Green Inc. purchased the town for about $5 million.  The new strategy is to transform Nipton into what will be known as, “an energy-independent, cannabis-friendly hospitality destination”.

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Other than going to pot (again, LITERALLY!), Nipton will also be producing bottled water infused with cannabis.  These cannabis-infused water bottles will come from Nipton’s aquifer.  Looks as though the water is springing back up into this desert town!

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Think about this for a moment – a small deserted ghost town that found this golden opportunity to flourish their tourism business.  Not only that, but there will be a river of cannabis-infused water floating around the desert.  ‘Golden opportunity’, water appearing around the desert creating an oasis…history, my friends, is repeating itself!

Image result for Nipton California 19th century

Image result for 19th century Gold

California was a huge gold town during the 19th century and Nipton was one of the popular destinations.  Pioneers traveled thousands of miles to the new lands in search for the gold.  It wasn’t so much ‘the’ gold they were looking to collect, but rather the idea concept of gold itself.

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Image result for Gold

Christopher Columbus once said that someone who had gold were in possession of something with such great value of earth.  People sought after the amazing value the gold had to offer.  This amazing value would help souls reach this paradise they yearn for.  Paradise is reflected not within the piece of gold itself, but the value gold would bring to the individual.  The mere idea of discovering gold would strike a sense of shock, adventure, excitement and even opportunity (a GOLDEN opportunity would be more like it!).

Image result for Golden Cannabis

Image result for Golden Cannabis

How does this philosophical concept of gold apply to this PR case?  Cannabis itself presents great value on this earth.  It is the number one booming cash crop in the country, with people planting their own seeds to grow strains of their own.  With cannabis becoming much more popular within the social norms, the demands for cannabis start increasing.  The ever-increasing demand presents a myriad of opportunities for the communities.  Ghost towns like Nipton, California see cannabis as this ‘green gold’ that would cause tourists to come rushing in (hence the term ‘Green Gold Rush’).  In a sense, the ‘ghost’ you’ll be hearing about in this ghost town is the shipment of Ghost Train Haze being sold!

Image result for California Cannabis

Image result for California Cannabis

We are presented with an intriguing, yet nostalgic strategy happening in California.  Legalizing recreational cannabis means the green gold has finally been unlocked and people are rushing to collect from the treasure chest.  This green gold provides many opportunities for the industry itself and the people who help it grow.  Some opportunities include increased profits, buzzing publicity, an ever-growing community of cannabis users; but the most important opportunity of all is the discovery of a new way of living.  It’s these golden opportunities that make the West so amazing.

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With that in mind, we continue to be in the midst of the 21st century green rush happening in the western region.  The cannabis community continues to spread and new opportunities arise on the horizon.  Pioneers from the 19th century aren’t so different from the pioneers heading out west these days.  Both groups set out west in search for gold, a new home, friends, family;  but most importantly, these pioneers went forth to search for their new lives.

California’s Colossal Cannabis Supply Conundrum


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It’s been almost three weeks since Nevada’s recreational cannabis sales have taken off (also three weeks since a 4/20-themed post has been discussed!).  Cannabis sales have been skyrocketing and Nevada has already been running out of their supplies.  Consumers just can’t get enough of that green gold over in Las Vegas.

Image result for California Cannabis

Image result for California Cannabis

While the Silver State has already sold out a majority of their cannabis supplies, California has been stocking up on their grass.  Recreational dispensaries hit on January 2018 (FIVE MONTHS!) and growers from all over the state have been preparing their crops.  California’s recreational policies are much more relaxed than the other legal states around the country; so relaxed that the state is producing much more than anticipated.  Which leads me to start this important – and utterly ridiculous – discussion…California is growing too much weed.

Image result for California Cannabis

Image result for California Cannabis

Image result for Stoner Guy Meme California

There you have it, folks – California has grown SO much weed that its producing more than the audience consumes.  I never thought that the state couldn’t get any more golden and now it did by growing TOO much weed.  This is one of those stoner problems that only happen in a developed world (There’s too much weed being grown around California…#FirstWorldStonerProblems).

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But in all seriousness, there’s a problem with our weed gluttony scenario we have here in California.  Californians LOVE their weed, but not everyone consumes the same amount.  Some consumers consume 1-3 times a day through a chillum while others do multiple bong rips after coming home from work.  These differences are fine (both types of audience WILL be satisfied with their product either way!) and we must drift towards smaller quantities of cannabis products.

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Now there’s the problem of the gluttonous surplus of cannabis we have lying around California.  Where are we going to place this mountain pile of weed?  What options do we have for what to do with the mountain pile?  Would any of those options be helpful for the industry?

Well… there are two scenarios we have that we could do with this mountain pile.  Only problem is that one would be wasteful and the other would mean taking MAJOR risks.

Here are our options:

Option #1: Decrease Surplus

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One option would be to kill off some of the supply.  If there really is too much supply, then we can simply decrease the amount in order to balance out the supply/demand ratio.  We would have to get rid of the excess flowers, extracts, edibles, tinctures, and other cannabis products to get that balance.

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Right off the bat, you know that this tactic sounds ridiculously wasteful.  All that hard work of growing that OG Kush only to destroy some of it would be like burning money in your pocket.  Burning weed is like burning potential profit you could’ve made from your supply.  Option one would just be wasting your hard-earned money (and weed!) that you worked for.

Option #2: Exportation

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If there’s too much supply in the state of California, then another option would be to export the cannabis products out to other states.  About 1/10th of America legalized recreational cannabis use so far and more Americans are appealing to the idea.  Shipping the products out to legal states would help them increase profits.

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The MAJOR problem with this option is that many states have not legalized cannabis or medical cannabis use yet.  Remember that cannabis is still NOT legalized on a federal level (only amongst certain states), so there is the risk of a bust.  Any busts among the illegal states would mean losing hundreds of thousands of dollars in potential profits.  Losing that potential profit would mean all that business transaction would go to waste.

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We have some potential, but costly, options to think about with the mountain pile of weed sitting around California.  There’s too much cannabis to go around and it’s too risky to transport it across the state lines.  Recreational dispensaries hit the streets on January, so hopefully those will help lessen the supply load.  As preposterous as a problem this is (and it REALLY is preposterous!), we still have to solve the problem.  Public Relations is about minimizing any damage happening within the business, even if it is something like too much weed.

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In the end, California’s colossal cannabis supply is just something we have to figure out.  It isn’t going to hurt the state that there’s too much weed to go around because we just have to find out what to do with it.  California has always been the hub of the entertainment world and it’ll definitely be successful in operating their cannabis industry.  Hopefully all that California chronic will be put to excellent use for the Golden State to shine even brighter.

Napercise: Napping Your Way to Better Health!


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When it comes to our health, we’re always brainstorming unique ways to stay fit.  Various health trends sprout up each year that provide us a new way to be healthy.  From the most realistic fitness plans (crossfit gyms) to imaginations that just run wild (yoga with goats, which is a REAL thing!), these latest health trends motivate us to join the band wagon.  The wide range of health trends can become overwhelming for an active man like me.

Image result for California Juicing

So many health trends spreading around, yet so little info on whether or not they will keep me fit.  I still ponder about whether a yoga class with goats is really going to help me de-stress from the real world.  It seems like there’s always some crazy health trend creeping right around the corner.  Just when I thought the health trends couldn’t be any more bizarre, I discovered a class that teaches…napercise.

Image result for Napercise

Image result for Napercise

The newest health trend starting this year is napercise, a special class teaching weary adults how to nap.  UK gym David Lloyd Clubs is offering 1 hour ‘napercise’ classes that include a 15-minute stretch routine and 45 minutes of napping.  As participants gather into their beds, instructors will play some atmosphere music and drop the room’s temperature.   The health club is offering free trials and more than 100 people have already signed up.

Image result for Sleep Deprivation

Image result for Sleep Deprivation

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Providing a ‘napercise’ class is a response to the alarming statistics revealed about sleep.  In this digital age, less adults are getting enough sleep each night.  Sleep deprivation can cause numerous chronic health problems such as heart disease, high blood pressure, and stroke.  Other than physical problems, lack of sleep can take a serious toll on mental health.  Lacking that shuteye can cause mental impairments such as hallucinations, moodiness, depression, memory problems, cognitive dysfunction, and impaired brain activity.  These symptoms can damage work productivity as a whole, which leads to bad business in the end.

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Image result for Los Angeles

As preposterous as this health trend sounds, it sounds like an interesting idea that could take off in America.  Many Americans suffer from serious sleep deprivation problems and this could be useful for lots of people.  This strange health trend would definitely work well in healthy-trending states like California.  I can already picture high-end ‘Napercise’ classes in Los Angeles where participants pay hundreds of dollars for one session.  Not only would it work in Los Angeles because of how health-trendy they are, but celebrities would also join in on the fun as well!

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This new health trend sounds absolutely crazy!  If the classes do make their way into Boston, then I would definitely have to give it a try.  I’m usually old school when it comes to staying healthy (eating fruits/vegetables, going to the gym 2-3 times a week) and napercise isn’t something I would really need.

Image result for Fountain of Youth

Image result for Fountain of Youth

Even though this may sound like a silly gimmick to some people, the main reason people are so motivated to try it out is to stay healthy.  Whether it is to stay fit or to look young, Americans are always searching for the pinnacle health trick.  It’s almost as if we are searching for the Fountain of Youth that will keep us young forever.  Our growing narcissism spreads like smog all around the atmosphere (especially in Los Angeles) and we look for the best products/services to love ourselves better.  This isn’t necessarily good or bad, but rather an interesting reflection of American society.  Trends like ‘Napercise’ arise because people search for the latest and greatest health fad that will keep them younger, fitter, and smarter.

For now, I’ll skip the ‘Napercise’ trial classes and get some good shuteye on my own bed.