Tag Archives: Business

Creative Restaurant/Bar Philosophy


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Image result for AHS 1984 Movie Poster

Lately we have been traveling back through nostalgic times with these latest posts here at MakeSandcastlesNotWar.  First there was the reboot of Rocko’s Modern Life on Netflix.  Then there was that amazing new poster that recently came out for American Horror Story: 1984 (which resembled something of a VHS cover for a horror movie).  It’s always great to see new content that is generated from historic ideas.

Image result for Restaurant Bar

Image result for Restaurant Bar

But those ideas aren’t just happening for the latest TV series.  Restaurants, bars, and nightclubs all across the nation have be getting really creative these days when it comes to staying in business.  In an ever-changing digital world, keeping their audiences drawing into their businesses is more competitive.

Image result for Restaurant Closing

Image result for Restaurant Closing

Restaurants are known for having a short life span, some of them closing within the first year of being in business.  A lot goes on in keeping a place afloat in the restaurant industry.  There also has to be something more for something simple as serving hot-cooked food and cold drinks.

Image result for Video Game Bar

Image result for Video Game Bar

This is where the entertainment aspect comes into play.  These establishments will feature arcade and video games to play.  Not only that, but they will have events like ‘Free Game Friday’ or ‘Half-Off appetizers Monday 5-8 PM’.  It’s these types of events that will have audiences not only come on a busier time (Friday/Saturday), but also on the slower days (like Monday.).

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Image result for Drag Bingo

It’s not just video games being the main element that drives in audiences.  Some establishments offer karaoke or trivia night.  Others get even real creative with ideas like drag bingo.  Better yet, some bars have porn playing in the background (which is a REAL thing!).

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Whatever outrageous idea bars have these days, there is this – it’s an intriguing idea that distinguishes themselves from the competition.  One bar offers video game nights on Tuesdays while another one is playing porn on the big screen (which is, again, a REAL THING).  In an ever-increasing, competitive market within the hospitality industry, businesses must work harder to stay afloat.  They have to learn to handle the heat, both inside and outside of the kitchen.

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If not, it may just be game over for them.

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Positive Drug-Testing PR Miracle


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Drug testing is one of the essential tasks to complete for the pre-employment screening before starting a new job.  It was first introduced in the late 1980s as a means to prevent employees from using drugs while at work.  You usually do it in the form of a urine sample to test out certain drugs that may still be in your system.  Cocaine, methamphetamine, heroin, LSD, and even ecstasy are a few of many drugs that are being tested for during the process.  If one of the samples showed up positive during the drug test results, then you may or may not get the position (depending on the situation).

Image result for Cannabis

Image result for Cannabis

One of the most popular drugs that employers continue to test for is cannabis.  Cannabis is legal in over one-fifth of the nation, with more states legalizing recreational use each year.  Even still, THC is one of the substances that continues to be tested for.

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Out of all of the drugs tested, THC (tetrahydrocannabidiol) is the one that stays the longest.  THC takes about thirty days or more for it to be fully eradicated from your blood stream.  In that case, anyone who is starting a new job would have to cease cannabis use at least thirty days before the drug test.

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These days, THC isn’t even the main substance being drug-tested.  Cities like Boston or Los Angeles are doing away with drug testing cannabis; better yet, some are even barring cannabis from the pre-employment drug-testing policy.  New York City announced a few months ago that it is banning pre-employment drug testing for THC.

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But this PR miracle is about more than just taking cannabis out of the drug-testing equation.  With the national job market on the rise, companies are doing away with drug-testing cannabis.  Many employers see this as an unnecessary roadblock that prevents them from hiring the candidate that is most qualified for the job.  They are searching for the desired skills and qualifications rather than if THC shows up positive in their blood stream.

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And as cannabis legalization flourishes around the nation, pre-employment drug-testing for THC becomes less necessary.  Cannabis use is still highly illegal in many work places, but having cannabis in your system won’t prevent you from landing that dream role.

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This marks the beginning of the end for THC testing during the drug testing process.  More and more companies are taking cannabis out of the list of substances tested, leading them to search for other important warning signs.

Encore Boston Harbor Casino & Resort


Image result for Summer Vacation

Image result for Summer Vacation

Summer is all about the months of vacations.  Whether you’re just getting out of school or finally using that paid vacation time, summer is the season to take a break from the working world for some rest and relaxation (R&R).  June has come and gone, yet July will be another exciting month of the season.

Image result for Las Vegas

Image result for Las Vegas

When you want to do some gambling during your vacation, the answer is pretty obvious – Las Vegas.  Las Vegas has always been the premiere vacation destination for some real deal gambling entertainment.  At this point, its hard for me to get to Las Vegas from Massachusetts (simply due to my busy schedule and the fact that it’s hot enough already here!).

If you’re in Massachusetts and are looking for a great gaming experience around the area, then you are in for a REAL treat this summer.  Bordered within the city of Boston you can find… Encore Boston Harbor.

Image result for Encore Boston Harbor

Image result for Encore Boston Harbor

Encore Boston Harbor is a luxury casino and resort that opened up in Everett this summer.  It is located within five miles from the Boston Logan Airport and financial district.  This resort offers the finest in gaming, five-star dining, shopping, and so much more.

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The main casino floor offers array of entertaining games to choose from.  You can find slots, poker, blackjack, roulette, baccarat, craps, and other fun games to play.  Be sure to bring your a-game and best poker face to the tables.

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When you start getting tired from that gambling you did for a while, its time to unwind with a good meal.  Encore Boston Harbor has 15 restaurants and bars to choose from.  Asian, seafood, steaks, and other items can be found on the menu from one of many of the fine-dining experiences.  Heck, it even has a restaurant that offers a buffet (which is LITERALLY called ‘The Buffet’!).

Image result for Encore Boston Harbor Spa

After that delicious meal, the next best thing is to hit the spa.  Indulge in a wide range of soothing treatments, from specialty massages to body treatments.  The aroma of Yuzu and White Tea set alone will set the mood for the ultimate spa relaxation and rejuvenation.  You’ll have to call to make a reservation for one of these services.

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With that, Encore Boston Harbor is the new vacation destination in the Boston area.  The gaming, spa, and fine-dining has that Las Vegas experience all within the comforts of Massachusetts.  It is already getting hot here in Boston, so its time for that true gaming experience this year.

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Check into Encore Boston Harbor for the flair of Las Vegas within Everett, Massachusetts.

MA Recreational Cannabis on the Rise


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It has been over seven months since the first recreational dispensaries opened here in Massachusetts.  Cultivate and NETA Northampton were the first to dip into the recreational market on November 20th, 2018.  Even though they were far from the Boston area, both dispensaries managed to rake in MILLIONS of dollars in less than a week.

That was last year.  At March, the number of recreational dispensaries grew to a total of ten in Massachusetts.  Now, that number has doubled for a total of TWENTY recreational dispensaries.

Image result for Massachusetts Landscape

Image result for Massachusetts Landscape

We have over fifty medical dispensaries open in Massachusetts, with twenty of them open for adult use as well.  That figure translates to roughly 2/5th or 40% of dispensaries opening for recreational use alongside with medical.  Here we are at June 27th and the dispensary list is growing even further.

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But it’s the recreational dispensary list where things get really interesting.  As the list of medicinal dispensaries grow, so do the recreational ones.  And those dispensaries have been opening up for recreational use faster than ever.  The demand for recreational cannabis is skyrocketing so high (PUN INTENDED) that businesses are making their push for adult use to satisfy their audiences.

Image result for Medicinal Cannabis

Image result for Medicinal Cannabis

At the same time, that high demand for recreational dispensaries creates a questionable future for the medicinal industry.  Will there still be new medicinal dispensaries opening up around Massachusetts?  Could they cave into the insurmountable pressures of the consumer market and allow for recreational use?  Is there any foreseeable hope for medicinal dispensaries in the near future?

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With the list of recreational dispensaries doubling in numbers already, there is no telling what lies ahead for the medicinal cannabis market.  Businesses will have to devise some clever tactics in order to keep afloat in the ever-changing cannabis industry.  Whether it be through marketing or public relations, companies will have to pull out any and all of their tricks to survive.

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Recreational dispensaries have already doubled in numbers.  It won’t be long until that number grows even further.  That, along with the measures to start opening cannabis cafes, will lead to a brighter future for the cannabis industry.  This is the beginning of a booming industry that will rapidly change within the next few years.

First it was the medicinal market that was popular.  But now all signs point towards the recreational market.