Category Archives: Teleivison

American Horror Story: Cult


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It’s a sunny day here in MA and we’re midway through this awesome summer season.  Learning about new TV series coming out this fall is one of the last things on my mind (it’s been too beautiful outside to even stare at my computer screen for one second, OK?).  This is the season where people are shutting down their screens and heading out for an adventure outdoors.  Popular TV series are on their summer break, which gives people more reasons to be outside.  While everyone has been enjoying this season, my favorite series just dropped some MAJOR clues about the next season.

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Image result for American Horror Story Season 7

Image result for American Horror Story Season 7

American Horror Story, which is my favorite horror TV series of all time, dropped a teaser on the internet a few days ago.  The teaser itself features a bunch of dark clowns wielding axes in what appears to be some Gothic cult.  An apprehensive woman stares out from the crowd of clowns, wondering what is happening.  A voice-over narrates during the teaser saying, “Does it seem like no one really understands you? Do some people just make you sick? Are you afraid? We can set you free.”  All the clowns gather in unison, performing their ritual for us to see as the voice-over narrates the event.  The scene ends with the announcement of season seven for American Horror Story.

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            You heard me right, folks – American Horror Story is returning for its seventh season!  This new season, titled American Horror Story: Cult, will be airing this fall.  The first episode will drop on September 5th.

Image result for American Horror Story Ally and Kai

Image result for American Horror Story Ally and Kai

In addition to the new teaser trailer, Murphy announced that Evan Peters and Sarah Paulson will be part of a love story this season.  He dropped a post on Instagram tyesterday featuring a drawing of a man with blue hair (who will be played by Peters!) alongside Sarah’s character with the note, “Ally and Kai in CULT…a love story for the ages”.  Evan and Sarah are both AHS veterans that have been part of the cast since American Horror Story: Murder House.  Each of the cast members played some oddball characters, but you can expect to be seeing a lot more Evan Peters in season seven.  So not only will we be seeing more of Evan Peters this season, but he will be part of an interesting love story with Sarah Paulson’s character.

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Image result for Twisty the Clown GIF

Before dropping the teaser trailer, Ryan Murphy already dropped a few breadcrumbs for us to follow.  A few weeks before the trailer, Murphy released an Instagram post of a magazine featuring Twisty the Clown on the cover (you know, THAT Twisty the Clown from AHS: Freakshow that made Pennywise look like child’s play!).  It looks like Twisty’s dastardly deeds won’t be over yet because it looks like we delving into his story again this year.  Twisty is just one of the few characters that we will be exploring this year.

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This was fantastic news to hear!  Lately I’ve been trying to keep up with the new shows premiering on Netflix and it was exciting to hear about the next season of American Horror Story.  I really enjoy most of Evan Peter’s character on the series, so I’m pumped to hear that we will be seeing more of him this year.  The new season itself looks really interesting and I’m curious what this whole cult theme will look like.

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American Horror Story has had its shares of intriguing themes and the cult idea will be interesting to check out.  There’s been lots of craziness since the election last year so we’ll have to wait a little more than a month to see what horror story Ryan Murphy has in stores for us.

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Last year we dived into the story of Roanoke and now we’re entering the cult this year.  Stay tuned on September 5th for the premiere of American Horror Story: Cult!

Boston’s GOT Night at Fenway Park!


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While I’ve been finishing up the newest season of Scandal on Netflix, a lot of people have been raving over the newest season of Game of ThronesGame of Thrones is the most popular HBO series that has won the highest amount of Emmy awards so far.  George R.R. Martin’s famed series has taken off since its start and fans are still reading his novel to this day.  Game of Throne (GOT) fans can’t get enough of the amazing fantasy series since it began in 2011.

Image result for Game of Thrones Promotional products

Image result for Game of Thrones Promotional products

It’s no secret that the GOT brand has been sweeping the stores.  Promotional products such as apparel, calendars, mugs, toys, posters, blankets, games, and many other items have been popular among its audience.  To think that all of this genius marketing promotion stemmed from Martin’s novel A Song of Fire and Ice that became a hit series on HBO.  Not only has the show gained so much popularity, but the GOT brand itself has spread to other marketing platforms.  One of those platforms hit one of the most famous landmarks of Boston.

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Brace yourself folks – Game of Thrones night is coming to Fenway Park tonight!  Fenway Park is promoting a GOT theme in honor of the latest season dropping on Sunday.  The Red Sox are facing off against the Toronto Blue Jays at 7:10 PM in this epic GOT them night.

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For an added promotional bonus, each ticket package through the special offer will include a Ser Andrew Benintendi bobble-head.  Other than the bobble head, fans will have the chance to sit on the infamous Iron Throne for a photo opportunity (which runs from 5 PM-5:40 PM).  The opportunity will be offered on a first-come, first-serve basis only.  Serious GOT who are in the Boston area should check out this awesome Red Sox game tonight!

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As a Boston PR pro, I have to say that this idea is GENIUS.  This event we have going on is what is known as a cross-marketing technique.  Cross-marketing is a unique form of cross-promotion where companies include extra appeals to the product or service they offer.  In short, it’s when one company works with another company to promote each other in one single marketing strategy.  The trick is searching for a product/service that would complement your work as well.

Image result for Mortal Kombat X Beers

Image result for Mortal Kombat X Beers

One great example I can think of were the Mortal Kombat X franchise beers that were released last year.  Sound Brewery in Poulsbo, Washington released three limited edition craft beers based on some popular characters from Mortal Kombat.  Raiden, Scorpion, and Sub-Zero were the main characters from the game Mortal Kombat X that was coming out soon; Sound Brewery cross-marketed their brews with the Mortal Kombat brand for an ingenious marketing tactic (you can read up more about that marketing miracle here).

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Today we have the popular HBO series Game of Thrones teaming up with the Boston Red Sox for an epic GOT theme night at Fenway Park.  The Ser Andrew Benintendi bobblehead and Iron Throne photo-shoot add to the interactive experience fans will have at the game.  This bold marketing move crosses the Boston Red Sox audience with the GOT audience together for one epic themed night.  It’s marketing ideas like this that help business reach a deeper connection with their audiences.  Boston is truly proud of the Red Sox, but some long for the Game of Thrones series once baseball season is over.

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I really like where Fenway Park is going with these theme nights!  While I’m not the biggest GOT fan nor do I have the time to check out a Red Sox game, I do appreciate these awesome marketing promotions they are hosting.  Sports marketing was a great class to take at Salem State University and I really got a lot out of the course (even though sports isn’t my major specialty!).  This is one of those instances where the skills and knowledge you learn in the communications classes apply to real world situations.

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Kudos to the Boston Red Sox for showcasing a great example of cross-marketing!  It’s nights like this that show where the true Sox fans are around Boston.

My last message to end this would be…GO SOX!

 

Sense8 Revives in 2018!


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If you remember last month, we received the devastating news that Sense8 was cancelled after two seasons.  It was on the first day of Pride month (out of ALL months!) that the series got its axe.  I was just finishing up the last few episodes and was SHOCKED that the cliffhanger wasn’t going to be resolved.  Unsolved cliffhangers are one of my TV pet-peeves, making me go INSANE over what should happen in the end.

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That axe made me realize that even Netflix series can’t hide from cancellations.  Sense8 was popular, yet it was an expensive series to film.  After receiving the shocking news, millions of fans gathered to the internet to create a petition for reviving the groundbreaking sci-fi series.

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The bad news?  Sense8 still wasn’t going to be picked up for another season.  Ready for the good news?  It WILL give the audience the ending they deserve!

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Image result for Sense8 gif

You heard me right, folks – a special series finale of Sense8 will be out in 2018!  The two-hour finale will wrap up where the clusters left off.  No further details on what month it will be out, but an update will be released ASAP (that’s what PR pros do, ya know!).

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This is like a gift from the TV gods.  We’ll finally see how this all goes down.  All else I can really say is HALLELUJAH!

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Back to the actual story – the news broke out on June 29th when Netflix tweeted a video announcing the two-hour finale for the series.  The tweet read, “There are sensates within these walls, too. #WeAreTheGlobalCluster”.  It was retweeted more than 9,000 times, with fans shocked over the amazing announcement.

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What’s ironic about these stories is the awkward timing between the events.  Sense8 got its axe at the beginning of pride month and announced their two-hour series finale at the end.  It was a twisted turn of events, but we finally get the ending we deserve.

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I was so pumped on hearing about the Sense8 series finale! Since binge-watching the second season last month, I was really hoping to see that final showdown.  It’s true that I signed the petition, but it was because I truly liked the show that much.  The eclectic characters, rich story line, and breathtaking settings were a few reasons for why I looked forward to the show.

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It may be a while until the series finale actually drops, but we call all breathe a sigh of relief over the news.  Sense8 was one of those unique shows that we couldn’t put down yet.

Be sure to catch the two-hour Sense8 series finale next year!

Performing Oliver’s Salmon Ladder From Arrow


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Lately there’s been so many great content releasing on Netflix this month that it’s hard to find the time to binge-watch them all.  I am currently in the middle of season five on Arrow and it’s been amazing so far.  Arrow is one of those better superhero series, unlike some of the other programs (I’m talking to you, Iron Fist!).  The plot is easy to follow, dialogue is great to read into, and the overall violence is kickass for being rated TV-14.  Watching the Arrow beat up the bad guys is awesome, but what’s even better is watching him do the salmon ladder.

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Image result for Salmon Ladder Gif

Oliver Queen, the main character that becomes the Green Arrow at night, exercises with the salmon ladder as part of his training.  This intense exercise involves him pushing himself up to the top with the bar.  Seeing this superhero push himself to do this each season is incredible to watch (let’s be honest, what America needs right now is a whole episode of Oliver Queen performing the salmon ladder shirtless!).

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As hard as the exercise looks, there is a way to complete it.  The exercise a multitude of body parts including your core, upper body, ribs, intercostals, back muscles, shoulders, triceps, and lats.  You’ll mostly have to work on your upper body strength and perform some core exercise to get into the right shape.

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To start the exercise, you’ll want to warm-up with some pull-ups first.  Doing some pull-ups will get you into the movement of lifting up into the next rung.  As you are pulling up, quickly push your body up higher and move the bar out and up the next level.  Continue with this movement until you reach the very top.

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If these directions sound easier than done, you should practice with some more pull-ups first.  Again, performing pull-ups will help you get used to the movement you use to do the salmon ladder.  Watching clips of Oliver Queen doing it a few times will help as well (watching someone is part of practicing too!).

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This something I really want to try out!  I have been going back to the gym lately and would really like to start attempting this challenge.  While I haven’t been able to perform the salmon ladder yet, I thought it was an awesome part of the Green Arrow’s training.  It’s definitely a cool exercise that will help me bulk up.

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Working out doesn’t have to be so monotonous.  Watching Oliver Queen perform the salmon ladder made me want to try out new exercise moves as well.  You should check out other unique exercise programs if you want to stay in better shape.

Until then, keep working hard on the salmon ladder and don’t give up until you reach the top!

Netflix’s Sense8 Shocker!


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There’s been lots of amazing original series from Netflix lately.  Stranger Things, Lady Dynamite, and BoJack Horseman are just a few shows that come to mind when I think of Netflix original series.  These shows are chock-full of entertainment and they’re certainly better than what’s on cable television these days.  With these original series being streamed every day, you’d think that Netflix wouldn’t suffer from any cancellations…right?  Wrong!

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In a shocking twist of events, Sense8 was cancelled just a few days ago.  Netflix decided to pull the plug after releasing two seasons.  If that weren’t shocking enough, the decision came on the first day of Pride month in June.

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Image result for Sense8

First off, I want to start by saying…NOOOO!  Why…WHY?  How could Netflix cancel such a beautiful series like Sense8?  It was getting SO good in season 2 and now I’ll NEVER figure out what happens after the cliff-hanger moments.  They’re all gone…Sun, Kala, Wolfgang, Lito, Nomi, Riley, Capheus, and Will.  All of the clusters vanished from our TV screens!

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As you can tell, I was very shocked and frustrated with this decision.  Sense8 was a really unique science fiction/drama series to binge-watch.  Since the news hit the internet, thousands of fans flocked to sign a petition to revive Sense8.  I was one of those participants (I was THAT upset that I had to sign for the sake of the show) and was hopeful that things would turn around soon.

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Unfortunately, things took a turn for the worse.  After weeks of debate, Netflix decided that Sense8 would remain cancelled.  The Netflix team thought long and hard about reviving the series and they stuck with their decision.  As far as we know, Sense8 will be on Netflix with only two seasons.

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Rather than dragging this news on any further, I’d like to point out that this wasn’t the only show that got the ax this month.  Baz Luhrmann’s The Get Down was cancelled after just one season.  The musical drama series was set in the Bronx, focusing on the rise of disco and hip-hop music during the 1970s.  It received lots of raves from viewers, but still suffered the axe this year.

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To be honest, I don’t know the exact reason for why Sense8 and The Get Down were cancelled this past week.  What I can say is that both of these series were very expensive to make for each season.  Sense8 was filmed all around the world (Mumbai, Seoul, Amsterdam, Berlin just to name a few!) and was costly to film in these areas.  The Get Down was filmed in New York City, but still filmed with a high budget.

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Whatever the case may be, one thing’s for sure: Netflix original series aren’t immune from the dreaded ax.  Every TV series, no matter how amazing it’s doing, could get the ax at any moment (this certainly goes for Netflix series too!).  There’s a lot more original series streaming for Netflix and the competition is intensifying.

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I was really shocked when I heard that Sense8 would be cancelled!  It was such an amazing sci-fi/drama series where I was really rooting for the clusters (especially Nomi and Lito!).  Sad to see such a heartwarming series get the boot, especially on the first day of Pride month.  Hopefully Sense8 will get the revival it deserves and we finally figure out what happens after the cliff-hanger ending.  I’m not a fan of cliff-hanger endings, so I really need to see what lies ahead for the clusters.

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Until then, we have plenty of season premieres to look forward to this summer.  Just browse around the Netflix library and you’re sure to find another amazing show you’ll fall in love with.