Monthly Archives: July 2017

California’s Colossal Cannabis Supply Conundrum

Image result for Nevada Cannabis

It’s been almost three weeks since Nevada’s recreational cannabis sales have taken off (also three weeks since a 4/20-themed post has been discussed!).  Cannabis sales have been skyrocketing and Nevada has already been running out of their supplies.  Consumers just can’t get enough of that green gold over in Las Vegas.

Image result for California Cannabis

Image result for California Cannabis

While the Silver State has already sold out a majority of their cannabis supplies, California has been stocking up on their grass.  Recreational dispensaries hit on January 2018 (FIVE MONTHS!) and growers from all over the state have been preparing their crops.  California’s recreational policies are much more relaxed than the other legal states around the country; so relaxed that the state is producing much more than anticipated.  Which leads me to start this important – and utterly ridiculous – discussion…California is growing too much weed.

Image result for California Cannabis

Image result for California Cannabis

Image result for Stoner Guy Meme California

There you have it, folks – California has grown SO much weed that its producing more than the audience consumes.  I never thought that the state couldn’t get any more golden and now it did by growing TOO much weed.  This is one of those stoner problems that only happen in a developed world (There’s too much weed being grown around California…#FirstWorldStonerProblems).

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But in all seriousness, there’s a problem with our weed gluttony scenario we have here in California.  Californians LOVE their weed, but not everyone consumes the same amount.  Some consumers consume 1-3 times a day through a chillum while others do multiple bong rips after coming home from work.  These differences are fine (both types of audience WILL be satisfied with their product either way!) and we must drift towards smaller quantities of cannabis products.

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Now there’s the problem of the gluttonous surplus of cannabis we have lying around California.  Where are we going to place this mountain pile of weed?  What options do we have for what to do with the mountain pile?  Would any of those options be helpful for the industry?

Well… there are two scenarios we have that we could do with this mountain pile.  Only problem is that one would be wasteful and the other would mean taking MAJOR risks.

Here are our options:

Option #1: Decrease Surplus

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One option would be to kill off some of the supply.  If there really is too much supply, then we can simply decrease the amount in order to balance out the supply/demand ratio.  We would have to get rid of the excess flowers, extracts, edibles, tinctures, and other cannabis products to get that balance.

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Right off the bat, you know that this tactic sounds ridiculously wasteful.  All that hard work of growing that OG Kush only to destroy some of it would be like burning money in your pocket.  Burning weed is like burning potential profit you could’ve made from your supply.  Option one would just be wasting your hard-earned money (and weed!) that you worked for.

Option #2: Exportation

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If there’s too much supply in the state of California, then another option would be to export the cannabis products out to other states.  About 1/10th of America legalized recreational cannabis use so far and more Americans are appealing to the idea.  Shipping the products out to legal states would help them increase profits.

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The MAJOR problem with this option is that many states have not legalized cannabis or medical cannabis use yet.  Remember that cannabis is still NOT legalized on a federal level (only amongst certain states), so there is the risk of a bust.  Any busts among the illegal states would mean losing hundreds of thousands of dollars in potential profits.  Losing that potential profit would mean all that business transaction would go to waste.

Image result for California Cannabis

We have some potential, but costly, options to think about with the mountain pile of weed sitting around California.  There’s too much cannabis to go around and it’s too risky to transport it across the state lines.  Recreational dispensaries hit the streets on January, so hopefully those will help lessen the supply load.  As preposterous as a problem this is (and it REALLY is preposterous!), we still have to solve the problem.  Public Relations is about minimizing any damage happening within the business, even if it is something like too much weed.

Image result for California Cannabis

In the end, California’s colossal cannabis supply is just something we have to figure out.  It isn’t going to hurt the state that there’s too much weed to go around because we just have to find out what to do with it.  California has always been the hub of the entertainment world and it’ll definitely be successful in operating their cannabis industry.  Hopefully all that California chronic will be put to excellent use for the Golden State to shine even brighter.

7/30 Sunday Funday Quote

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                  Sometimes fate is like a small sandstorm that keeps changing directions. You change direction but the sandstorm chases you. You turn again, but the storm adjusts. Over and over you play this out, like some ominous dance with death just before dawn. Why? Because this storm isn’t something that blew in from far away, something that has nothing to do with you. This storm is you. Something inside of you. So all you can do is give in to it, step right inside the storm, closing your eyes and plugging up your ears so the sand doesn’t get in, and walk through it, step by step. There’s no sun there, no moon, no direction, no sense of time. Just fine white sand swirling up into the sky like pulverized bones. That’s the kind of sandstorm you need to imagine. And you really will have to make it through that violent, metaphysical, symbolic storm. No matter how metaphysical or symbolic it might be, make no mistake about it: it will cut through flesh like a thousand razor blades. People will bleed there, and you will bleed too. Hot, red blood. You’ll catch that blood in your hands, your own blood and the blood of others. And once the storm is over you won’t remember how you made it through, how you managed to survive. You won’t even be sure, in fact, whether the storm is really over. But one thing is certain. When you come out of the storm you won’t be the same person who walked in. That’s what this storm’s all about.

~ Haruki Murakami, Kafka On The Shore

7/28 TGIF Quote!

Happy Friday!!

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Deliberate provocation of mystical experience, particularly by LSD and related hallucinogens, in contrast to spontaneous visionary experiences, entails dangers that must not be underestimated. Practitioners must take into account the peculiar effects of these substances, namely their ability to influence our consciousness, the innermost essence of our being. The history of LSD to date amply demonstrates the catastrophic consequences that can ensue when its profound effect is misjudged and the substance is mistaken for a pleasure drug. Special internal and external advance preparations are required; with them, an LSD experiment can become a meaningful experience.

~Dr. Albert Hoffman